The National Resistance Movement (NRM) is getting more innovative in an attempt to secure President Yoweri Museveni, the party’s presidential candidate, another term in office when Ugandans vote on 18th February, this year.
President Museveni’s vibrant youthful campaign teams have incorporated an advanced and effective communication tool to deliver the ruling political party steady progress message to the electorate across the country in a more entertaining manner.
The youthful team led by Hassan Mukibi and Janet Anyine introduced the LED trucks in Ibanda and Kiruhura district. The trucks were brought to showcase president Museveni’s achievements to the people during the campaigns. The contain double side full colour LED screens with lifting system and a rear side, an integrated generator and air condition plus a cabinet with control and operating system.
The team is using the State of the art Multimedia mobile trucks fitted with massive LED screens and sound to relay various video and audio messages. The communication includes the achievements of NRM and what they plan today in the next five years.
The automobiles were recently used in Mbarara, Kiruhura and Kashaari and proved to be an effective communication tool which the public can relate too. It saves time and delivers crosscutting message with various issues packaged in an entertaining way.
They will now become a permanent fixture on the president’s campaign trail as the campaign enters the last lap. U
sing the LED screens, president Museveni is able to deliver various visual and audio message to very many people in little campaign time scheduled by rally.